03 / 08
BEFORE
Generate & select concepts
Everyone contributes ideas.
Brainstorm multiple possible approaches, then use a weighted decision matrix to make tradeoffs visible. Choose a concept based on evidence rather than the loudest voice.
Team actions
- Generate multiple concepts with the whole team
- Compare concepts using a weighted decision matrix
- Record assumptions, risks and why one concept was chosen
Evidence to produce
Concept sketches + decision matrix + rationale
SEE leadership connections
- Josh Dabell · Director of Projects — supports decision gate
- Indi Bangerter · Director of Value & Quality — challenges whether the selection creates value
- Isaiah Crookston · Continuous Improvement Lead — supports documented evaluation and learning